Email Marketing Services
Got Inbox Envy?
Our email marketing services get you the growth you desire.
With a high ROI and flexible capabilities, including tools for automation, segmentation and personalization, email marketing offers numerous benefits to businesses looking to connect with an engaged audience. Whether your goal is to generate leads, boost sales, or strengthen customer relationships, Strategic America can customize B2B or B2C email marketing programs to fit your needs, budgets and goals.
3
Million
Average number of emails sent by agency team each year
155
Percent
Increase in sales in the first year by agency home services client
5
Times
Increase in response rate for agency home products client
Our Email Marketing Services Include:
Email Marketing Strategy Review & Development
Our team will audit your existing email marketing templates, campaigns, audience, reports and other key areas to identify problems and inefficiencies, then customize email marketing strategies designed to capture prospects and/or nurture existing customers, depending on your specific goals and needs.
Campaign Targeting & Segmentation
Delivering targeted, engaging content starts with making sure you’re hitting the right target. From email list purchasing and audience segmentation based on demographics, behavior or preferences, to hyper-personalization and ongoing list management and growth, our team works to ensure your email campaigns continue to deliver results.
Content Creation & Testing
Once we’ve identified your ideal target audience and strategy, our team of writers and designers will create attention-grabbing email marketing campaigns that inform, engage and motivate recipients to take action. Testing plays a crucial role in developing the best email marketing campaigns, including A/B testing of subject lines, content, send times and other factors to optimize open rates, click rates and conversions.
Tracking & Reporting
Our team collects data, including open rates, click rates, conversions and other metrics, and delivers detailed analyses of email campaigns to help inform decisions. These reports allow for ongoing optimization of content, audience and segmentation strategies, leading to greater efficiency and ROI.
Journey Campaigns
Automated email marketing journeys help increase efficiency and scalability, achieving better results by meeting subscribers where they are in their own customer journey. By automating emails to trigger based on activity and other criteria, our team can ensure your customers receive relevant, engaging communication, leading to more conversions.
