Have you ever received an email where you had to wait for an image to load before you can read the message content? How about one where the image never loads at all? Annoying, right? While images offer brands a way to send beautifully designed [...]
Email marketing can be challenging. Here are nine simple tricks to increase your email open rate. Tip #1: Timing is everything – Most of us aggressively purge our emails between 5:30 a.m. and 7:30 a.m. to gain control of our day. If your email is [...]
How do you know if your email list likes the emails you send? Do they think you send them too often or perhaps not often enough? Finding the right topics and the right frequency are tough. Review these four factors in your own campaigns to [...]
Twenty-six. That’s the number of emails that have magically popped into my “Junk Mail” folder since I left the office last night at 6:00 p.m. These are the ones that made it past our first layer of protection. I’m sure that for some of you, [...]
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