If you’re like me, it can be a challenge to consistently create new story angles and ideas. For content marketers, it’s critical to keep pushing out content to the audience. But we have to make sure that content has relevance; the message must be significant [...]
*This blog was first published at Waxing Unlyrical. I’ve held on to a theory for a while now: Social media and media relations are a paradox. The former being new school which allows you to control your message; and the latter is old school which [...]
Yes, it’s May, but it’s never too late to look back and reflect on what you’ve accomplished. That’s exactly what our PR team has done over the last couple months. While we gathered the stats for this infographic, we were able to see how much [...]
Although media relations is merely one aspect under the wider umbrella of public relations, it has always been the component that is most closely associated with the best recognized tenant of PR: pitching stories. While this association may ring true on a surface level, there [...]
This best known quote from the TV series Dragnet was never actually said by Sgt. Joe Friday…or at least not quite. It was used in a pseudo-parody movie with Dan Aykroyd adapting the phrase from two similar statements: “All we want are the facts, ma’am” [...]
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