Super Bowl Sunday — that magical time of year where everyone gathers around the TV not just to watch grown men slam into each other for fifteen seconds at a time, but also to watch the commercials. This past week, the news cycle was dominated [...]
The Super Bowl promises to deliver much of what advertisers want—a big event with newsworthy interest, a huge audience occasionally on the edge of their seats, extensions in PR, social media and the web, with word of mouth that will all measure into scads of [...]
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